Top 5 Ultracasual Games on Android in New Zealand - Q1 2023

During the first quarter of 2023, the ultracasual games category on the Android platform in New Zealand saw varied performance trends among the top 5 games. Here’s a detailed look at their weekly downloads, revenue, and active users, based on data from Sensor Tower.

Pixel Demolish from Rollic Games experienced fluctuations in its weekly downloads, with an initial high of around 300 downloads per week in early January, which dipped to a low of 23 downloads in mid-February before recovering to 54 downloads by the end of March. The game's weekly revenue peaked at $38 in late December and saw a gradual decline, stabilizing around $18-$30 towards the end of the quarter. Weekly active users dropped from 2K to just over 1K during the same period.

Slime it: Slime Game Simulator by Hapy Games had notable peaks and troughs in weekly revenue. Starting at $59 at the end of December, it saw a significant drop to $2 in early January but then rebounded to $67 by the end of January. The game did not register any downloads or active user data for this period.

Slice Masters: ASMR Game from HYPERHUG showed a diverse trend in weekly downloads, beginning with 64 downloads at the end of December, hitting a high of 96 in late January, and then dropping to zero by the end of March. The game's revenue followed a similar pattern, peaking at $79 in late January and dwindling to near-zero by mid-March. Active users mirrored this trend, starting at 95 and ending the quarter at 45.

Antistress - relaxation toys by JindoBlu maintained relatively stable weekly downloads, starting at 764 and peaking at 1061 in the first week of January before gradually declining to 492 by the end of March. Revenue remained consistent, ranging between $8 and $21 throughout the quarter. The game’s active users saw a high of 5.1K in early January and a low of 3.5K by the end of March.

Fill The Fridge, another title from Rollic Games, saw steady growth in weekly downloads, beginning at 477 and reaching a peak of 691 in early March. Revenue showed minor fluctuations, with a high of $26 in early January and stabilizing around $12-$23 towards the end of the quarter. Active users also increased steadily, starting at 2.8K and peaking at 3K by mid-March.

These insights showcase the dynamic nature of ultracasual games on the Android platform in New Zealand. For more detailed data and further insights, visit Sensor Tower.